Our Story
Experienced
The idea behind Elect1 was simple but powerful: elections should be both foolproof and easy to run.
Whether in business, sport, or community life, election results matter. They shape leadership, governance, and trust. Our Founder, Tully Smith, saw firsthand how outdated, manual, or overly complicated processes created barriers, confusion, and unnecessary costs. Elect1 was created to solve that problem — combining integrity with simplicity.
In 2025, Jack Cook joined Elect1 as a partner, strengthening the business with his extensive experience as a political strategist and communications specialist. His ability to lead teams, navigate complex political environments, and communicate with impact makes him an invaluable addition to Elect1.
Together, Tully and Jack combine decades of experience in elections, governance, corporate affairs, and political strategy to deliver a smarter, more transparent, and more efficient way of running elections.
What began as one person’s determination to “do elections better” has grown into a mission backed by a team with the vision, credibility, and expertise to serve organisations of every size — from companies and boards to clubs and associations.
Elections matter - work with Elect1!
A part of Smith Strategic
Elect1 was conceptualised in Melbourne, Victoria, Australia, during the Covid-19 global pandemic.
Inspired by Smith Strategic’s long history in conducting, supporting and advising on elections and governance processes around Australia and internationally.
Seeking to deliver a better way to conduct elections, we designed Elect1.
Starting from a base of best practice traditional election managment, we envisioned a purpose built election platform that harnesses the very best of modern technology to drive up voter engagement and deliver fail safe elections.
With the significant shifts in work patterns and behaviour, brought about primarily by the pandemic and the ensuing lockdowns, we envisioned a better way, a system of voting designed for and built in the twenty first century, for a modern workforce.
With a goal to be simple and easy to use, Elect1 as been built from the ground up with the user experience front and center and with security built in at the foundations.
Today Elect1 is still wholly owned by Smith Strategic, an Australian private investment and strategy firm. Who’s portfolio spans across a range of sectors, including technology, corporate advisory and most recently fast moving consumer goods as well as food and fibre.